Skip to content
Nurenu Brand Marketing
Marketing Made Remarkable
Nurenu Brand Marketing
  • Home
  • About Us
  • Services
  • Portfolio
  • Blog
  • Podcasts
  • Contact Us
  • Home
  • About Us
  • Services
  • Portfolio
  • Blog
  • Podcasts
  • Contact Us

You’re So Engaging!

Let’s all face it. We all went to school with the ‘popular’ group. They were always being mentioned, talking it up in the halls and everyone knew what they were doing. It was definitely their campaign to make sure everyone knew them! They were outgoing and ‘engaging.’ Well, that is one of our KEYWORDS when it comes to talking about social media.

Engagement means something different across the social media platforms. Whether its LinkedIn, Facebook, Blogs or Twitter, the importance of engagement is right up there with content. Here is a breakdown by platform:

LinkedIn

There are many ways to engage in LinkedIn. Your actual profile page offers information but its the ‘groups’ that offer engagement opportunities. When you join a group, get ready to engage. Choose to be part of a discussion or begin your own. Make sure to receive email comments so you can keep up with the interchange. Your goal is to build relationships.

Facebook

A business Facebook page should be a place for conversation, not just where you ‘push out’ your latest blog post. Use interesting graphics and photos and as soon as someone leaves a note, ENGAGE. If a post doesn’t garner attention, you can comment with a followup thoughts to move the conversation along. For higher visibility, mention a person who you know will engage. In October 2010, Facebook rolled out a revised Groups tab. If your business doesn’t have its own page, setting up a ‘group’ with team members can be helpful. This business group can based on a topic or just general to your business. With its own wall, you won’t bore your friends with too much business talk. Here again, begin and keep up with the conversation.

Blogs

Logically, you would keep up with your comments on your own blog but another overlooked engagement opportunity is other people’s blogs. Go to blogs that may have possible clients or where you can be perceived a thought leader.  This is a great way to engage at a higher level with the opportunity to guide them back to your site. The blogger will love you too!

Twitter

Of all the platforms, Twitter is all about engagement from the moment someone chooses to follow you. And, just as your mom taught you, say ‘thank you’ for the follow and begin a discussion. Also, dive right in to conversations you see going on and be on the look out in your ‘mentions’ tab for engagement. Don’t get discouraged if discussions die out, dive in again to another discussion. Periodically, you will see ‘chats’ going on. Join in. Again, be determined to keep up with it. They tend to have a time commitment, so be advised. This engagement can really pay off. Our newest California account, Nailah Blades of Polka Dot Coachingcame from a Twitter discussion with ChaChanna Simpson, owner of Twentity.com. (Thank you@ChaChanna!)

Category: Social MediaNovember 1, 2010
Share this post
Share on FacebookShare on Facebook TweetShare on Twitter Pin itShare on Pinterest

Related posts

Two Heads Podcast: Episode 39 – Develop Your Social Platform – Less Time, More Success
June 5, 2018
Waiting to go speak to interior designers on Instagram engagement and Instagram stories!
February 6, 2018
Two Heads Podcast: Episode 20 – Social Media – How Much Is Enough To Engage Our Audience
January 24, 2018
Two Heads Podcast: Episode 14 – Instagram – Monetizing Maniacs
December 12, 2017
Two Heads Podcast Episode 8 – Why LinkedIn is Critical For Your Business
October 31, 2017
Two Heads Podcast Episode 6 – Exploding Your Presence on Social Media
October 17, 2017
Categories
  • About Nurenu Clients
  • Advertising
  • Brand Identity
  • Event Marketing
  • Loupe Ink
  • Marketing
  • News
  • Public Relations
  • Remarkable
  • Sales & Marketing Materials
  • Seasonal Marketing
  • Small Business Podcast
  • Social Media
  • Strategy & Consulting
  • Two Heads Podcast
  • Website Development
Tags
Agency Life Analytics Apps behindthescenes BJ Flagg Branding Brand Marketing Brands Communicating Engage Engagement Facebook foodandbeverage Foursquare Geo-Location Graphic Design Growth Holiday Holiday Spirit Hope Illustration Instagram Jack's Abby Katie Swick Marketing Melissa Coffman Mobile Mobile Apps Mobile Marketing New Canaan Nurenu olympics photoshoot Planning Sales SEO Smart Phones Social Media Social Network Twitter Vector Visitors Website Design Website Development Websites
Search
Categories
  • About Nurenu Clients
  • Advertising
  • Brand Identity
  • Event Marketing
  • Loupe Ink
  • Marketing
  • News
  • Public Relations
  • Remarkable
  • Sales & Marketing Materials
  • Seasonal Marketing
  • Small Business Podcast
  • Social Media
  • Strategy & Consulting
  • Two Heads Podcast
  • Website Development
Tags
Agency Life Analytics Apps behindthescenes BJ Flagg Branding Brand Marketing Brands Communicating Engage Engagement Facebook foodandbeverage Foursquare Geo-Location Graphic Design Growth Holiday Holiday Spirit Hope Illustration Instagram Jack's Abby Katie Swick Marketing Melissa Coffman Mobile Mobile Apps Mobile Marketing New Canaan Nurenu olympics photoshoot Planning Sales SEO Smart Phones Social Media Social Network Twitter Vector Visitors Website Design Website Development Websites
Recent Posts
  • The Best Small Business Show: Episode 288 – The Best Ways To Network & Grow Your Business
  • The Best Small Business Show: Episode 287 – When A Banking Crisis Hits Home
  • The Best Small Business Show: Episode 286 – Why Color Counts In Your Branding
  • The Best Small Business Show: Episode 285 – How To Handle Bad Comments On Social Media
  • The Best Small Business Show: Episode 284 – Boost Your Video Presence
203.966.2228
43 Pine Street
New Canaan, CT 06840

© 2023 NURENU BRAND MARKETING, LLC

Making Marketing Remarkable

Subscribe to Nurenu's Email Newsletter
© 2018 nurenu brand marketing llc.