Archives for “marketing”

Is it time for you join Twitter? We think so. The perks of joining the Internet’s unfolding sensation are growing by an average of 460,000 new users a day. The hyper-expansive site has had people buzzing about its capabilities since its inception, and the advantages of creating a Twitter account today will benefit you and [...]


Originally published at West Fair Online Tagging the brand by: Ryan Doran A new feature of Facebook that allows users to tag pages in pictures has opened the world’s largest social media site to a retroactive form of product placement. The feature allows for posted photos on Facebook to be tagged with or by pages for [...]


An Iblast Card Exclusive!

We are excited about our new partnership with New Canaan's Iblast Card (I Buy Local and Shop in Town). Last year, we were a sponsor and greatly benefited from all the promotion Iblast Card did for us. As the year progressed and we got to know the owners, Carolyn Williams and Barbara Davis, we knew we wanted to play a more active role. This year we stepped it up to become a partner to help spread our marketing might and ideas to make Iblast Card 'remarkable.'


The Plan for the Unexpected

Sometimes, a bit of reflection is all the foresight you need. Those squirrels know what they're doing. They run around like, well, squirrels getting as many nuts stored as possible. What's the takeaway? Plan ahead, trust your past experiences, learn some new tricks.


Info is the new oil and Zuckerberg is the next Rockefeller. Last week we talked about Facebook’s successful commandeering of the geo-location space by integrating all major players with its API. Why did Facebook make this move? The answer is that mobile apps will define the future of commerce. Understanding this fact is key to [...]


Before lunging into your project, take time out to brainstorm, form a plan and create a project management time line to ensure your success. Brand consistency begins at the beginning.


Planning ahead takes vision. A desire to grow cost-effectively through innovative and engaging communications opens up brand new opportunities. We may not be "seeing" clients for the next two weeks but we are ready to kick off the new year with some great plans!


Brand strength comes down to how you say everything. Brown's has the corner on the best freshly made donuts this side of the boardwalk in Ocean City, New Jersey, but there a signage issue to discuss.


So, What’s This Social Media Thing?

"So, what's this social media thing?" I paused for a minute and mulled over where do I begin. I decided to say: "I would love to explain it, what do you do?" ...


Consistency Counts

Whether you're marketing yourself, product, or service, consistency counts. The payoff is a clear, memorable message with maximum impact.